All case studiesUnika Pharmaceuticals

Rajasthan's PCD Franchise Powerhouse — 360° Digital Transformation

For Unika Pharmaceuticals, a leading B2B generic pharmaceutical manufacturer, we executed a complete digital overhaul including Next.js website development, search engine optimization, content marketing, and high-intent PPC lead generation campaigns.

The Challenge

Unika Pharma's catalog was locked inside static, heavy PDFs, preventing quick searches. Commercial keywords had zero organic visibility, and their inbound lead pipeline was clogged with low-quality, non-qualified inquiries.

We engineered a lightning-fast Next.js catalog site with dynamic molecular search, launched targeted SEO content hubs for PCD franchises, and deployed hyper-targeted ad campaigns with strict B2B qualification criteria.

Our Solution

We engineered a lightning-fast Next.js catalog site with dynamic molecular search, launched targeted SEO content hubs for PCD franchises, and deployed hyper-targeted ad campaigns with strict B2B qualification criteria.

Replaced heavy PDFs with an instant search filter for molecules.

Website Launch & Live Preview

Replaced heavy PDFs with an instant search filter for molecules.

Custom forms collecting GSTIN & Drug License to weed out spam.

Key Project Implementations

Replaced heavy PDFs with an instant search filter for molecules.

Custom forms collecting GSTIN & Drug License to weed out spam.

Technical Architecture & Integration

Fast pre-rendered product catalog and landing pages.

Optimized lead forms with targeted negative keyword sets.

Performance Metrics

*Disclaimer: The statistics, metrics, and data numbers mentioned in these case studies are indicative and might be incorrect or vary.

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