Myntra’s Marketplace Models
Understanding which model applies to your business is critical, because it affects fees, SLAs, packaging, returns etc.
Myntra primarily focuses on fashion & lifestyle:
Myntra is India's leading online fashion destination, commanding over 40 million active shoppers. Scaling your fashion brand on Myntra requires strict compliance with their strict catalog structures and quality criteria. In this onboarding handbook, our marketplace directors walk you through the partner registration process, photography rules, and automated inventory sync requirements.
Understanding which model applies to your business is critical, because it affects fees, SLAs, packaging, returns etc.
Myntra primarily focuses on fashion & lifestyle:
Myntra primarily focuses on fashion & lifestyle:
Note: Myntra does not allow unbranded or generic products. Sellers must have a registered brand or be authorized resellers.
Myntra primarily focuses on fashion & lifestyle:
Note: Myntra does not allow unbranded or generic products. Sellers must have a registered brand or be authorized resellers.
Myntra charges sellers based on commission + shipping + returns fee. Typical fees factor in:
📌 Example: If you sell a shirt for ₹1,000, Myntra may deduct 20% commission (₹200), ₹40 shipping, and GST on charges. Net payout ≈ ₹730.
Myntra charges sellers based on commission + shipping + returns fee. Typical fees factor in:
📌 Example: If you sell a shirt for ₹1,000, Myntra may deduct 20% commission (₹200), ₹40 shipping, and GST on charges. Net payout ≈ ₹730.
Myntra charges sellers based on commission + shipping + returns fee. Typical fees factor in:
📌 Example: If you sell a shirt for ₹1,000, Myntra may deduct 20% commission (₹200), ₹40 shipping, and GST on charges. Net payout ≈ ₹730.
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